Marriage-Hunting Bra (Konkatsu Bra)
A new wonder...
Nothing says “marriage or bust” quite like the Marriage-Hunting Bra (Konkatsu Bra), a new concept lingerie by Triumph International designed to help the marriage-minded woman find a husband by displaying how much time remains until she hopes to tie the knot. In addition to the easy-to-read LED display that shows the number of days until the wearer’s ideal wedding date, the white lace bra — which has the look and feel of a wedding dress — features a ring holder and convenient pockets for a pen and official stamp seal, which will be needed when filling out the marriage licence application. Triumph, which unveils a new concept bra every six months, hopes the Marriage-Hunting Bra will encourage more people to get hitched, even though it is not for sale. The creators were inspired by Konkatsu-Jidai (”The Times of Marriage-Hunting”), a recent best-seller by Toko Shirakawa that looks at Japan’s declining marriage rate and the growing difficulty that people in their...